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You probably heard the phrase “starving artists.” For artists in Japan, the phrase is a little bit too true. Demand for art in the country has dried up to the point where Japanese artists are looking to other countries in the region (and beyond) for buyers. Demand is so tight that many up  and coming artists are not getting any recognition.


  1. Take a look at the definition for entrepreneurship. Are the artists described in the article entrepreneurial? Defend your answer.
  2. Consider what you know about artists. What characteristics do they possess that match up well or do not match up well with the characteristics typically associated with entrepreneurs?
  3. Look at the section titled Entrepreneurship and Small Business in your text. Using the information provided there, suggest a way for Japanese artists to expand their business.

SOURCE: S. Sesser, “For Artists, A Chilly Landscape in Japan,” Wall Street Journal (Retrievable online at

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