Description: Our Weekly Read column features Fortune staffers’ and contributors’ takes on recently published books about the business world and beyond. We’ve invited the entire Fortune family — from our writers and editors to our photo editors and designers — to weigh in on books of their choosing based on their individual tastes or curiosities. In this installment, reporter Daniel Roberts reviews Who Cares Wins, a new take on corporate social responsibility and social media by senior advertising executive David Jones.
Questions for discussion:
- Summarize the commentary on the book.
- What is your position on these issues?