Description: Google Inc. GOOG -1.46%is close to a deal to pay $22.5 million to settle charges related to its surreptitious bypassing of the privacy settings of millions of Apple Inc. AAPL -0.36%users, according to officials briefed on the settlement terms
Date: July 18, 2012
Questions for Discussions:
- Summarize the key strategic promotional thinking by app developers.
- Are you surprised that the subscription model pays best of all? Explain why this would be so.