Posted by & filed under International Business, Management, Organizational Behavior.

Description:  To keep up with orders on the world’s largest marketplace of handmade stuff, Kelly Engel starts sewing shortly after her four-month-old son wakes up at 4 a.m., and works until her husband, a school counselor, leaves at 7:30 a.m. She squeezes in a couple of hours while her two boys (her oldest is two and a half) nap in the afternoon. In the evenings, Engel returns to the sewing table until midnight, making the organic cotton baby shoes and clothes she sells through her Etsy store, Growing Up Wild.

Source: Businessweek.com

Date: Dec 05, 2012

Link: http://www.businessweek.com/articles/2012-12-05/no-sleep-till-christmas-etsy-sellers-haggard-holidays

Questions for Discussions:

  • What does this article tell you about the character of small business artisans?
  • In which ways do you think the business people in this article are representative of most small business owners?

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