Description: Tech is fashion’s latest accessory on designer Asher Levine’s smartphone connected clothing.

Source: CNNMoney.com – video report

Date: Feb 15, 2013

Link: http://money.cnn.com/video/technology/2013/02/15/t-gps-clothes.cnnmoney/

Questions for Discussions:

• What are the new product possibilities for this technology in the fashion and other industries?
• Why are partnerships with other firms the better way to bring this technology to market?
• What are the managerial risks associated with these sorts of partnerships?