Posted by & filed under International Business, Management, Organizational Behavior.

Description: Typo, a startup backed by Ryan Seacrest, makes a keyboard that snaps on to iPhones, but the company is being sued by BlackBerry for patent infringement.

Source: – video report

Date: Jan 09, 2014


Questions for Discussions:

  • What other entrepreneurial opportunities exist for hardware attachments to smartphones?
  • Do you think management at Typo can leverage the publicity with Ryan Seacrest or that it is irrelevant?

Leave a Reply

Your email address will not be published. Required fields are marked *