Description: THE ads ran for years. The global charity Save the Children asked for a monthly donation, and in return, a few times a year the donors received a photo and handwritten note or drawing from children in impoverished places like Haiti.
Date: Feb 07, 2014
Questions for Discussions:
- What are the issues raised in this report that should be of concern to donors and fundraising organizations?
- Is this the new reality of crowded fronts now made more accessible to charities by online technologies?
- How should managers of established charities respond?