Description: Andrea Illy, chairman & CEO at Gruppo Illy, discusses the growing market for premium coffee, his company’s partnerships with Coca-Cola and Samsung, and offers his view of Italy’s economy on Bloomberg Television’s “Market Makers.”
Source: CNNMoney.com – video report
Date: Feb 14, 2014
Questions for Discussions:
- What does this report tell you about the management leadership and strategic thinking at Illy?
- How has globalization helped grow this firm’s revenues?