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Description: Now that Apple has entered the watch market with the Apple Watch, Bloomberg’s Sam Grobart takes a look at two things: the current state of play in smartwatches and whose world gets upended if Apple’s bet pays off.(Source: Bloomberg)

Source: Bloomberg.com – video report

Date: Sep 09, 2014

Link: http://www.bloomberg.com/video/apple-watch-what-it-means-for-wearables-and-watchmakers-lkbm4f2lTTSMPp5T23Nfvw.html

Questions for Discussions:

  • Summarize the strategic possibilities available to Apple management as the Apple Watch product category moves ahead.
  • Would you seek partnerships with other businesses such as sports equipment manufacturers?
  • How would you structure teams to collaborate with other business partners?