Posted by & filed under International Business, Management, Organizational Behavior.

Description: Young Indians in cosmopolitan cities are embracing the dating app Tinder, which is growing its user base in India by more than 1% every day.

Source: CNNMoney.com – video report

Date: Oct 15, 2014

Link: http://money.cnn.com/video/news/2014/10/15/india-dating-app-tinder.cnnmoney/

Questions for Discussions:

  • What drives users of Tinder?
  • Do you think Tinder can be popular globally?
  • Do you think anything special about Indian culture is influencing its rate of adoption?