Description: There is an arms race in college sports. Those schools with the most money have the best chance of building the best stadiums and facilities and recruiting the best athletes. That means schools are looking to maximize revenue from their sports programs.
Source: Forbes.com – video report
Date: Nov 07, 2014
Questions for Discussions:
- How is the management of college sports programs changing from a business point of view?
- Do you think the typical managerial factors, such as leadership, apply to college sports management as they do in normal businesses?
