Description: Late-night burger chain White Castle announced this week that it will start offering a 99¢ veggie slider, essentially a vegetarian version of the mini beef burgers the chain is known for.

Source: Businessweek.com

Date: Jan 02, 2015

Link: http://www.businessweek.com/articles/2015-01-02/white-castle-introduces-veggie-sliders

Questions for discussion:

• How does this decision makes sense from an operations point of view?
• What other changes would you suggest to management?