How to go from start-up to global phenomenon

Posted by & filed under International Business, Management, Organizational Behavior.

Description: At a recent panel in San Francisco hosted by DocuSign, Fortune’s Adam Lashinsky spent a few minutes chatting with Tom Gonser about taking DocuSign from idea to global phenomenon.

Source: Fortune.com

Date: Jan 16, 2015

Link: http://fortune.com/2015/01/16/start-up-to-global-phenomenon/

Questions for discussion:

  • What does Tom Gonser have to say to other start-ups management teams about how to develop the firm more quickly?
  • Do you think this applies to all firms or more to those in technology?
  • What are the risks and benefits associated with these recommendations?