Posted by & filed under International Business, Management, Organizational Behavior.

Description: Fortune’s Andrew Nusca and Robert Hackett discuss recent charges that YouTube Kids is subversively marketing to children.

Source: – video report

Date: April 08, 2015


Questions for Discussions:

  • Do you believe having a dedicated McDonald’s YouTube channel is fundamentally unethical or socially irresponsible?
  • Should there be government or industry regulatory controls to protect children from advertising exposure?
  • How should management of companies like McDonald’s deal with public concerns?