Description: A Kim Kardashian-themed Pez dispenser? CNNMoney’s Vanessa Yurkevich takes a look at how the candy is made and its cult following.
Source: CNNMoney.com
Date: May 05, 2015
Link: http://money.cnn.com/video/luxury/2015/05/05/how-to-make-pez.cnnmoney/
Questions for discussion:
- Why does it make sense for all operations to take place in one location?
- How can management partner with other brands?
- What are some new products that you would suggest to management?
- What is the competitive advantage of Pez over other candy?
