Posted by & filed under International Business, Management, Organizational Behavior.

Description: Irene Rosenfeld, CEO of Mondelez International, sits down with Fortune’s Susie Gharib and discusses how the global trend to snack is helping the food conglomerate.

Source: Fortune.com – video report

Date: Oct 29, 2015

Link: http://for.tn/1NaLPBU

Questions for discussion:

  • How has management at Mondelez responded to global challenges, in terms of “controls”?
  • Why would economic recession be particularly challenging for this firm?