Description: Video consumption on social platforms has grown dramatically over the past few years, a trend that Facebook is fueling with the release of its live-stream capabilities..
Source: eMarketer.com
Date: May 10, 2016
Questions for Discussions:
- What does the report say about Facebook’s response to consumer desire for more video content?
- Why do you think this is happening?
- How should businesses capitalize on the distribution power of Facebook?
