Description: In 2007, the top-selling image for the search term “woman” in Getty Image’s library of stock photography was a naked woman lying on a bed, gazing at the camera with a towel draped over her bottom half. In 2017, it’s a woman hiking a rocky trail in Banff National Park, alone on the edge of a cliff high above a turquoise lake. She’s wearing a down jacket and wool hat, and her face isn’t visible.
Date: Sep 07, 2017
Questions for discussion:
- What can HR and advertising managers learn from an analysis of these images?
- Is there a trending profile of the future woman as a customer or employee?