Description: But it’s also the platform teens are most likely to use daily
Source: eMarketer.com
Date: Sep 07, 2017
Link: https://www.emarketer.com/Article/YouTubes-Teen-Viewers-Complain-of-Too-Many-Ads/1016436
Questions for discussion:
- What sort of advertising should be used by social media sites targeting teens?
- Why do you think teens respond to these ads as they do?
- How should advertising managers respond to this research?
