Description: Businesses really don’t have a choice about social activism, Ben & Jerry’s new CEO Matthew McCarthy told CNBC on Friday. “The idea there’s a choice to be made between being proactive, being activists as a business, and not is a bit of a false narrative,” McCarthy said on CNBC’s “Squawk on the Street.” “So I think acknowledging that you are part of a community and being part of social change that you want to see … in the world that you serve is part of business.”
Source: CNBC.com – video report
Date: Aug 17, 2018
Questions for discussion:
- Summarize the highlights presented in this report.
- Do you think businesses are honest about their involvement in social issues and change?