Description: Revamping a century-old business magazine is like changing car tires at 100 mph, according to Salah Zalatimo, chief digital officer at Forbes. Like a Nascar pit crew, the team responsible for transforming a company like Forbes has to work quickly and precisely.
Source: eMarketer.com
Date: Feb 21, 2019
Link: https://www.emarketer.com/content/how-forbes-is-digitally-transforming-itself?ecid=NL1001
Questions for discussion:
- What does the article say about transitioning to a digital environment?
- What are the primary barriers and solutions?