Description: A study released in January found out how much people would need to be paid to deactivate their Facebook accounts for four weeks: “The median valuation was around $100 dollars a month,” Stanford economics professor, Matthew Gentzkow, who co-authored the study told Recode.

Source: CNBC.com

Date: Mar 01, 2019

Link: https://www.cnbc.com/2019/03/01/stanford-nyu-study-what-youd-have-to-pay-people-to-get-off-facebook.html

Questions for discussion:

• What does the article say about FB users and their attitudes towards social media in general?
• What should FB management take away from this research?