Posted by & filed under International Business, Management, Organizational Behavior.

Description: Apple’s iPhone is an incredible moneymaking machine. In the first three months of 2019, Apple sold $31 billion worth of iPhones. At the same time, the iPhone is becoming less important to Apple’s total sales as the smartphone industry stalls globally.

Source: – video report

Date: May 01, 2019


Questions for discussion:

  • What is happening at Apple from a product and service point of view?
  • How is the company structure likely to change?