Posted by & filed under Communication, Leadership, Management, Organizational Behavior.

Description: There’s no qualifying checklist for a marketer to become a CMO, but most will tell you that the pathway to the helm of a marketing department involves a mix of expertise, diversity of experience and a willingness to learn.


Date: Oct 24, 2019


Questions for discussion:

  • Is there a commonality amongst the CMOs?
  • What do you think of the information they have provided about themselves, as a means to better understanding who makes it to the top in management?