Description: Bombardier Inc. replaced the chief executive officer who orchestrated its breakup and appointed one of its former managers to lead a smaller company focused solely on business jets.
Source: BNNBloomberg.com – video report
Date: Mar 12, 2020
Questions for discussion:
- Summarize the demise of Bombardier and what management might have done differently – in hindsight.
- What should management be focused on at this time?