Posted by & filed under Communication, Decision Making, Ethics & Social Responsibility, Management, Strategy.

Description: Gallup’s workplace data suggest that the most likely cause of your brand problems is not related to marketing dollars.


Date: Nov 04, 2020


Questions for discussion:

  • What does the Ed Boyle say is misunderstood by most businesses?
  • What should management focus on in order to improve their brand and profitability?
  • Do you agree with this assessment?