Kroger is taking on Publix in Florida without opening a single grocery store — and building a blueprint for its future

Posted by & filed under Decision Making, Leadership, Management, Organizational Behavior, Strategy.

Description: GROVELAND, Fla.— Kroger wants to attract tens of thousands of new customers in Florida — and it plans to do that without opening a single grocery store.

Source: CNBC.com – video report

Date: Nov 02, 2021

Link: https://www.cnbc.com/2021/11/04/kroger-is-taking-on-publix-in-florida-without-opening-a-single-grocery-store.html

Questions for discussion:

  • What are the management implications for this shift towards ecommerce?
  • Do you think the employment levels at the firm will remain more or less the same?
  • What is the risk the firm is taking with the line shift?