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Description: After years on the decline, Barnes & Noble’s sales are up, its costs are down — and the same people who for decades saw the superchain as a supervillain are celebrating its success.

Source: NYTimes.com

Date: April 15, 2022

Link: https://www.nytimes.com/2022/04/15/arts/barnes-noble-bookstores.html

Questions for discussion:

  • What has happened to the bookselling business and to Barnes & Noble in particular?
  • How have companies responded?
  • Do you think this strategic thinking has longer-term chances for sustainability?
  • What would you advise Barnes & Noble?