Description: Facebook’s design chief on empathy, complexity, leadership, and her new book. Source: Fortune.com Date: Oct 24, 2013 Link: http://management.fortune.cnn.com/2013/10/24/facebook-design/?iid=SF_F_River Questions for discussion: What does this report say about the role of design and design management? What insight is there to the Facebook workplace and management style?
Posts Categorized: International Business
Facebook Looks Beyond the Social Media Part of Its Business
Description: Facebook is no longer positioning itself as just a social media solution. Carolyn Everson, Facebook’s vice president of global marketing solutions, spoke with eMarketer’s Rimma Kats about the key role social advertising and real-time marketing play for the company’s clients, as well as how mobile is constantly opening up opportunities. Source: eMarketer.com Date: Oct… Read more »
The Price Of Personalization
Description: What kind of advertising do you want? It’s a serious question. It’s a question that most consumers don’t ask themselves, but they should. Source: Twist.com Date: Oct 25, 2013 Link: http://www.twistimage.com/blog/archives/the-price-of-personalization/ Questions for Discussions: What is the difference between privacy and personalization? How should managers deal will this debate?
Iconic Boeing 747 Could Be Nearing It’s End
Description: For decades, the Boeing 747 was the Queen of the Skies. But the glamorous double-decker jumbo jet that revolutionized air travel and shrunk the globe could be nearing the end of the line. Source: HuffingtonPost.com Date: Oct 24, 2013 Link: http://www.huffingtonpost.com/2013/10/24/boeing-747-end_n_4157063.html Questions for discussion: Explain the reasons for the long-term success of this airplane…. Read more »
AC for feet: The future according to Under Armour
Description: Under Armour has more than 40 engineers and scientists working on its next big innovation… but the company doesn’t stop there. Each year, it hosts two “Future Show Innovation Challenges” — open events for entrepreneurs to pitch a product and explain why it needs to be added to the UA line. UA CEO Kevin… Read more »
Marissa: My 3 biggest decisions
Description: Yahoo CEO Marissa Mayer talks about the most important decisions she’s had to make since taking over the technology company. Source: CNNMoney.com – video report Date: Oct 17, 2013 Link: http://money.cnn.com/video/technology/2013/10/17/f-mpw-marissa-mayer-yahoo-decisions.fortune/index.html Questions for discussion: What do the answers given by Marissa Mayer tell you about the direction she is planning to take Yahoo? What… Read more »
Nissan’s failed ‘Taxi of Tomorrow’
Description: Hail a yellow cab in New York City today, and you could be stepping into a dog’s breakfast of vehicles, ranging from a cavernous Toyota (TM) Sienna minivan to a claustrophobic Ford Escape crossover. After climbing into the rear seat, you may find yourself nostalgic for a yellow Crown Victoria, an obsolete sedan that… Read more »
A NASA Engineer Builds a Better Halloween Costume
Description: Two years ago, Mark Rober was an engineer at NASA’s Jet Propulsion Laboratory in Pasadena, Calif., part of a team that worked on the Curiosity rover. For Halloween, he strapped an iPad to his chest and another to his back. Then he turned them on and used the devices’ cameras and screens to make… Read more »
Reinventing the Wedding Registry
Description: Zola Co-Founder discusses the company’s aim to reinvent the wedding registry with Emily Chang on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg) Source: Bloomberg.com – video report Date: Oct 10, 2013 Link: http://bloom.bg/19lZbEW#ooid=o2cXVuZjoUe7iCu8z6JCs1A7BSVGgRcl Questions for Discussions: Explain this business model? Do you think the strategy can work? Is there a social responsibility angle to the… Read more »
Fortune’s 50 Most Powerful Women in business
Description: Nearly everyone on the list is striving to reinvent her business. Meet a group of executives who don’t sit still. Source: Fortune.com Date: Oct 11, 2013 Link: http://money.cnn.com/gallery/leadership/2013/10/10/50-most-powerful-women.fortune/index.html?iid=MPW13_lp_header Questions for Discussions: What are common characteristics shared by these corporate women? What do you think this report says about who can succeed in the corporate… Read more »
