Description: Michael Horn, CEO of Volkswagen America, met with an incredulous response from several U.S. lawmakers Thursday when he testified that the German automaker’s emissions cheating scandal was the work of a handful of rogue employees, not a high-level corporate conspiracy. Source: NBCNews.com Date: Oct 09, 2015 Link: http://www.nbcnews.com/business/autos/could-rogue-software-engineers-be-behind-vw-emissions-cheating-n441451 Questions for discussion: What is your… Read more »
Posts Categorized: Management
Will Amazon.com Inc crush Etsy.com with new ‘Handmade at Amazon’ category?
Description: Retailers from booksellers to grocery stores have quaked in fear at the prospect of losing market share to Amazon.com Inc., and now the Seattle-based Internet behemoth has set its sights on the web category dominated by Etsy.com, a marketplace for artisanal and handmade goods. Source: NationalPost.com Date: Oct 08, 2015 Link: http://business.financialpost.com/news/retail-marketing/will-amazon-com-inc-crush-etsy-com-with-new-handmade-at-amazon-category Questions for… Read more »
Amazon rids site of Apple and Google streaming devices
Description: The company will continue to sell Roku, Xbox and PlayStation consoles. Source: Fortune.com – video report Date: Oct 02, 2015 Link: http://for.tn/1VsQDYS Questions for discussion: Why do you think Amazon management has made this strategic decision? Do you think it can backfire on the firm with customers in any way?
Google’s self-driving cars are coming sooner than you think
Description: There are some clear signs that Google’s self-driving car may come to market in four years. Source: Fortune.com – video report Date: Oct 02, 2015 Link: http://for.tn/1LUF1rF Questions for discussion: What are the challenges facing marketers of this technology? Prepare a SWOT analysis for the marketing management to use.
Why America’s Oil Output Refuses to Collapse
Description: Somewhere amid the maze of wells that Murphy Oil Corp. has scattered across Texas’s sprawling Eagle Ford shale formation, Brett Pennington is carrying out a little experiment. Source: Bloomberg.com – video report Date: Oct 01, 2015 Link: http://www.bloomberg.com/news/articles/2015-09-30/america-s-oil-output-refuses-to-collapse-here-s-one-reason-why-#r=read Questions for Discussions: How has the management of oil companies reacted to collapsing oil and sand… Read more »
Pattie Lovett-Reid: Earn the right to say ‘no’
Description: ANALYSIS: It is a full-time job looking for a job. Whether it is your first job, or you want to stay in your current role, here are five things successful people do differently: Source: BNN.ca – video report Date: Oct 02, 2015 Link: http://www.bnn.ca/Video/player.aspx?vid=718523 Questions for Discussions: Summarize the advice presented in this report…. Read more »
The ‘Yelp for people’ app has everyone freaked out
Description: Many think friend-rating app Peeple is a really bad idea Source: MarketWatch.com Date: Oct 01, 2015 Link: http://www.marketwatch.com/story/friend-rating-app-peeple-has-everyone-freaked-out-2015-10-01 Questions for discussion: With the recent controversies surrounding existing social media companies in mind, what are some of the special managerial concerns related to such an app? Do you think the concept will appeal to the… Read more »
40 Under 40: Advice to my 20-year-old self, 2015 Edition
Description: See what advice these successful business influencers can offer to their younger selves. Source: Forbes.com – video report Date: Sep 23, 2015 Link: http://for.tn/1Owq8x7 Questions for Discussions: Summarize the advice offered. Which item do you consider most relevant to you at this time in your life? What advice would you send ahead to remind yourself… Read more »
Harry’s CEO Andy Katz-Mayfield is slowly disrupting the shaving industry
Description: Learn a little more about the CEO who plans to change the way you think about grooming. Source: Fortune.com – video report Date: Sep 23, 2015 Link: http://for.tn/1VbbIBy Questions for discussion: What sort of leader do you think Andy Katz-Mayfield is at Harry’s? How has he reduced the risks associated with a start-up business?
Volkswagen Names Matthias Müller, an Insider, as Chief Executive
Description: FRANKFURT — Volkswagen on Friday tried to come to terms with the emissions cheating scandal that has threatened to cripple one of the global automobile industry’s biggest corporations, naming Matthias Müller, the head of the company’s Porsche unit, as chief executive. Source: NYTimes.com Date: Sep 25, 2015 Link: http://www.nytimes.com/2015/09/26/business/volkswagen-namesmuller-an-insider-as-chief-executive.html?ref=business&_r=0 Questions for discussion: Who is… Read more »
