Manning’s Millions: On and off the field

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Description: Business is booming for the superstar quarterback as he heads into the hunt for his second Super Bowl ring. Source: CNNMoney.com – video report Date: Jan 31, 2014 Link: http://money.cnn.com/video/news/2014/01/31/n-business-of-being-peyton-manning.cnnmoney/index.html Questions for Discussions: Describe the development of the Manning brand and what it represents to a marketing manager today. What would you recommend that… Read more »

That Neurotic on the Team? Give Him Time

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Description: Neurotics rejoice. If you can. Research suggests that the more anxious and withdrawn among us tend to gain respect over time at work, while more outwardly confident extroverts lose some of their initial esteem. To some degree, the research shows the value of creating low expectations, said the study’s lead author, Corinne Bendersky, an… Read more »

After 100 Years, the Shaving Industry Is Finally being Disrupted

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Description: The Gillette-Schick duopoly better watch out for Dollar Shave Club and Harry’s, which promise more convenience and less cost to do what men hate most in the morning. Don’t look now, bros but your morning routine is getting disrupted—in a good way. Source: TheDailyBeast.com Date: Jan 24, 2014 Link: http://www.thedailybeast.com/articles/2014/01/24/after-100-years-the-shaving-industry-is-finally-being-disrupted.html Questions for discussion: Describe… Read more »

Big game, big deductions for businesses

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Description: New York City will get a $550 million economic boost from next weekend’s Super Bowl and corporations will get big deductions for their lavish spending. Source: CNNMoney.com – video report Date: Jan 24, 2014 Link: http://money.cnn.com/video/news/2014/01/24/big-game-big-spending-big-tax-breaks.cnnmoney/index.html Questions for Discussions: What are the benefits to corporations that send employees or clients to the Super Bowl?… Read more »

Rival says Uber played dirty

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Description: On-demand taxi service Gett accuses Uber of ordering 100-plus cars and canceling them.CNNMoney investigates. Source: CNNMoney.com – video report Date: Jan 24, 2014 Link: http://money.cnn.com/video/technology/2014/01/24/t-uber-accused-dirty-tactics-gett-car-service-taxi.cnnmoney/index.html Questions for Discussions: What do you make of this accusation against Uber? Do you think it might be initiated by employees and not sanctioned by Uber management? If so,… Read more »

The Elders of Organic Farming

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Description: Among the sleek guests who meditate and do Downward Facing Dog here at the Esalen Institute, the farmers appeared to be out of place. They wore baggy jeans, suspenders and work boots and had long ago let their hair go gray. Source: NYTimes.com Date: Jan 25, 2014 Link: http://www.nytimes.com/2014/01/25/business/the-elders-of-organic-farming.html?ref=business Questions for discussion: Describe the… Read more »

The 30-Year-Old Macintosh and a Lost Conversation With Steve Jobs

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Description: On a late-November day in 1983, Steven Levy, then a freelance journalist for Rolling Stone, got into a car outside 10460 Bandley Drive, in Cupertino, Calif. As the vehicle sped away from the white office building, Mr. Levy looked at the driver and said hello to Steven P. Jobs, then the young, spry co-founder of… Read more »

How Steve Jobs launched a revolution in home computing and founded an army of passionate devotees

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Description: “I don’t know a single person who watches the Super Bowl,” said a worried Steve Jobs, then just 28 years old. The event he was referring to commanded a television audience of more than 80 million at the time, but Jobs’ nervousness at the prospect of Apple spending $1.6m (£1m) to secure two 60-second… Read more »

Inside The Cheesecake Factory culture

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Description: Employees who ‘ooze hospitality’ are in hot demand at The Cheesecake Factory where perks like BMWs for its general managers have helped it land on Fortune’s list of 100 Best Companies to Work For. Source: CNNMoney.com – video report Date: Jan 17, 2014 Link: http://money.cnn.com/video/news/2014/01/17/inside-the-cheesecake-factory.cnnmoney/ Questions for Discussions: What did you learn about management… Read more »

Can Daniel Dienst Turn the Martha Stewart Empire Around?

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Description: On Oct. 29, the newly appointed chief executive officer of Martha Stewart Living Omnimedia (MSO), Daniel Dienst, spoke publicly for the first time during an earnings conference call. It was not a cheery occasion. During the third quarter, the company had lost $4.3 million. Falling publishing revenues had once again eclipsed growth in merchandising…. Read more »