Description: The crazy, real-life story of how the CEO of electric-car maker Tesla dazzled, seduced, squeezed, bluffed, manipulated, and prodded his way to epic state incentives to build a massive battery plant in the Nevada desert. Source: Fortune.com Date: Nov 21, 2014 Link: http://fortune.com/inside-elon-musks-billion-dollar-gigafactory/ Questions for Discussions: What does the report say about Elon Musk… Read more »
Posts Tagged: Entrepreneurship
Nike Gives Sporty Women a Store of Their Own
Description: To make a statement about its emphasis on women, Nike (NKE) last month cast 27 top female athletes in a runway show and media extravaganza. Now it’s giving sporty women a store of their own, opening the company’s only store focused entirely on female gear. Source: Businessweek.com Date: Nov 20, 2014 Link: http://www.businessweek.com/articles/2014-11-20/nike-launches-its-first-store-devoted-to-women#r=nav-r-story Questions for… Read more »
Larry Page: Why he’s Fortune’s Businessperson of the Year
Description: Larry Page, co-founder and CEO of Google, is Fortune’s 2014 businessperson of the year. Fortune editors discuss how he’s kept the company thriving for over a decade. Source: Fortune.com – video report Date: Nov 13, 2014 Link: http://for.tn/1v4KzZC Questions for Discussions: What makes Larry Page a great leader? What are the challenges he faces managing… Read more »
Used Cars, Minus the Headaches
Description: Carlypso is a startup that connects buyers and sellers of used cars. Source: Forbes.com – video report Date: Nov 13, 2014 Link: http://onforb.es/1Am7qCv Questions for Discussions: How is Carlypso a more efficient way to bring buyers and sellers together? Do you think dealerships would be motivated to use this software in order to have… Read more »
Are Social Media Marketers Losing Confidence?
Description: Many don’t even think analyzing engagement data is important Source: eMarketer.com Date: Nov 13, 2014 Link: http://www.emarketer.com/Article/Social-Media-Marketers-Losing-Confidence/1011575#sthash.6tSkwXEC.dpuf Questions for Discussions: What does the report say about management’s understanding and attitude toward social media? What do you think this means for strategic planning?
Taylor Swift Is the Music Industry
Description: Swift’s success is an anomaly in an ailing industry that’s been in decline since 2000. Source: Businessweek.com Date: Nov 12, 2014 Link: http://www.businessweek.com/articles/2014-11-12/taylor-swift-and-big-machine-are-the-music-industry Questions for Discussions: Summarize the marketing strategy Taylor Swift is applying so successfully. Why do you think she is she succeeding in a threatened industry? How is she demonstrating leadership and… Read more »
Lyft sues ex-exec for allegedly taking secret docs to Uber
Description: Lyft is suing its former COO and Uber’s new VP of International Growth, Travis VanderZanden for stealing sensitive documents from the company. Source: Fortune.com – video report Date: Nov 06, 2014 Link: http://for.tn/1vQ4Ah2 Questions for Discussions: How can companies maintain control of strategic planning information when executives leave? Do you think this is an… Read more »
The Changing Paradigm Of Sports Multimedia Rights Led By Rockbridge Sports
Description: There is an arms race in college sports. Those schools with the most money have the best chance of building the best stadiums and facilities and recruiting the best athletes. That means schools are looking to maximize revenue from their sports programs. Source: Forbes.com – video report Date: Nov 07, 2014 Link: http://www.forbes.com/sites/mikeozanian/2014/11/07/the-changing-paradigm-of-sports-multimedia-rights-led-by-rockbridge-sports/ Questions… Read more »
3,000 Entrepreneurs Say Luck Has Little to Do With Their Success
Description: Ask entrepreneurs how they built their businesses and they’ll likely credit talent and hard work. Luck is at the bottom of the list. In a scholarly survey that had 3,000 Swiss entrepreneurs rank the relative importance of six components of success, 78 percent put luck last. Source: Businessweek.com Date: Nov 07, 2014 Link: http://www.businessweek.com/articles/2014-11-07/entrepreneurs-say-luck-has-little-to-do-with-their-success#r=nav-r-story… Read more »
How will Tim Cook’s announcement affect Apple?
Description: Fortune’s Andrew Nusca and Phil Wahba discuss the tech giant CEO’s decision to publicly come out as gay. Source: Fortune.com – video report Date: Oct 30, 2014 Link: http://for.tn/1G0ifu8 Questions for Discussions: What do these analysts have to say about Tim Cook’s announcement? Do you agree? How to do think this issue will affect… Read more »
