Description: Every major carmaker is going green with plans to put batteries next to gasoline engines. Bloomberg Television’s Matt Miller has the story about how Ford is leading the charge. (Source: Bloomberg) Source: Bloomberg.com – video report Date: Oct 24, 2013 Link: http://www.bloomberg.com/video/how-ford-is-leading-the-charge-of-going-electric-4aqZuNaxTAWnew411QHPjg.html Questions for Discussions: Do you think electric vehicle sales will begin to… Read more »
Posts Tagged: Ethics & Social Responsibility
The Price Of Personalization
Description: What kind of advertising do you want? It’s a serious question. It’s a question that most consumers don’t ask themselves, but they should. Source: Twist.com Date: Oct 25, 2013 Link: http://www.twistimage.com/blog/archives/the-price-of-personalization/ Questions for Discussions: What is the difference between privacy and personalization? How should managers deal will this debate?
Iconic Boeing 747 Could Be Nearing It’s End
Description: For decades, the Boeing 747 was the Queen of the Skies. But the glamorous double-decker jumbo jet that revolutionized air travel and shrunk the globe could be nearing the end of the line. Source: HuffingtonPost.com Date: Oct 24, 2013 Link: http://www.huffingtonpost.com/2013/10/24/boeing-747-end_n_4157063.html Questions for discussion: Explain the reasons for the long-term success of this airplane…. Read more »
Xerox’s CEO doesn’t want you to watch
Description: Xerox CEO Ursula Burns talks about why she thinks people are oversharing and how Twitter oversimplifies conversations. Source: CNNMoney.com – video report Date: Oct 18, 2013 Link: http://money.cnn.com/video/technology/2013/10/18/f-mpw-ursula-burns-twitter.fortune/index.html Questions for Discussions: Summarize Ursula Burns’ views on communications and sharing? Do you agree with her?
AC for feet: The future according to Under Armour
Description: Under Armour has more than 40 engineers and scientists working on its next big innovation… but the company doesn’t stop there. Each year, it hosts two “Future Show Innovation Challenges” — open events for entrepreneurs to pitch a product and explain why it needs to be added to the UA line. UA CEO Kevin… Read more »
Nissan’s failed ‘Taxi of Tomorrow’
Description: Hail a yellow cab in New York City today, and you could be stepping into a dog’s breakfast of vehicles, ranging from a cavernous Toyota (TM) Sienna minivan to a claustrophobic Ford Escape crossover. After climbing into the rear seat, you may find yourself nostalgic for a yellow Crown Victoria, an obsolete sedan that… Read more »
Starbucks CEO: I could not be a bystander
Description: Howard Schultz is hoping customers will sign a petition calling on lawmakers to ‘demonstrate leadership, conviction and courage.’ He calls the government shutdown and debt ceiling debate ‘shameful.’ Source: CNNMoney.com – video report Date: Oct 11, 2013 Link: http://money.cnn.com/video/news/2013/10/11/n-starbucks-ceo-howard-schultz-petition-washington-shutdown-debt-ceiling.cnnmoney Questions for Discussions: Do you think this is appropriate corporate behavior? Do you think this… Read more »
Reinventing the Wedding Registry
Description: Zola Co-Founder discusses the company’s aim to reinvent the wedding registry with Emily Chang on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg) Source: Bloomberg.com – video report Date: Oct 10, 2013 Link: http://bloom.bg/19lZbEW#ooid=o2cXVuZjoUe7iCu8z6JCs1A7BSVGgRcl Questions for Discussions: Explain this business model? Do you think the strategy can work? Is there a social responsibility angle to the… Read more »
Fortune’s 50 Most Powerful Women in business
Description: Nearly everyone on the list is striving to reinvent her business. Meet a group of executives who don’t sit still. Source: Fortune.com Date: Oct 11, 2013 Link: http://money.cnn.com/gallery/leadership/2013/10/10/50-most-powerful-women.fortune/index.html?iid=MPW13_lp_header Questions for Discussions: What are common characteristics shared by these corporate women? What do you think this report says about who can succeed in the corporate… Read more »
Do You Want Wine With Those Fries?
Description: Who says Big Macs can’t be gourmet? That’s the message McDonald’s pushed at a fancy invitation-only event last week. Abby Haglage on the charm offensive—and why it’s such a tough sell. Source: TheDailyBeast.com Date: Oct 01, 2013 Link: http://www.thedailybeast.com/articles/2013/10/01/do-you-want-wine-with-those-fries.html Questions for Discussions: Summarize the PR strategy and intended goals envisioned by management at McDonald’s?… Read more »
