Description: I have come to realize how much time is wasted teaching managers about the practical skills of innovation. It is the chief executive officer that needs the lesson. Everything else that is central to reaping the fruits of innovation emerges from this simple observation. Source: Businessweek.com Date: 03/20/2012 Link: http://www.businessweek.com/articles/2012-03-20/memo-to-ceos-stop-blathering-about-innovation-and-do-something Questions for discussion: Summarize… Read more »
Posts Tagged: Leadership
Helping One Big Client, but Wanting to Spread Out
Description: THE Four Horsemen Toy Design Studios is a toy company based in New Jersey that creates highly detailed action figures for Mattel while making its own toys that are sold online to adult collectors. Source: NYTimes.com Date: 03/21/2012 Link: http://www.nytimes.com/2012/03/22/business/smallbusiness/tied-to-one-big-client-but-wanting-to-cut-the-cord.html?ref=smallbusiness# Questions for discussion: What are the particular problems facing these businessmen? What are the… Read more »
‘Mad Men’ and Ad women: A love-hate relationship
Description: Despite its sexualized portrayal of gender roles in the office, many women in advertising are eagerly awaiting the return of the hit television show. Source: Fortune.com Date: 03/23/2012 Link: http://management.fortune.cnn.com/2012/03/23/mad-men/?iid=SF_F_Lead Questions for discussion: Why do you think this show has become so popular? What message does it send to today’s managers about business ethics… Read more »
Pricey undies, made in the U.S.A.
Description: Hanky Panky is one of very few apparel makers that makes its lingerie in America. Source: CNNMoney.com – video report Date: 03/15/2012 Link: http://money.cnn.com/video/news/2012/03/14/n-hanky-panky-usa.cnnmoney/ Questions for discussion: How is it that this product category can defy the odds and sell successfully? Are there other products that could do as well, in your opinion?
A Marketer’s Homage to the Soda Can
Description: PepsiCo (PEP) recently announced that it will add an additional $500 million to $600 million to its roughly $2 billion advertising budget to support its soda brands in 2012, in an attempt to catch up with the heavy spending (and sales gains) of archrival Coca-Cola (KO). Meanwhile, Dr Pepper Snapple Group (DPS) recently upped… Read more »
Pass the Books. Hold the Oil.
Description: Thomas Friedman: EVERY so often someone asks me: “What’s your favorite country, other than your own?” Source: NYTimes.com Date: 03/10/2012 Link: http://www.nytimes.com/2012/03/11/opinion/sunday/friedman-pass-the-books-hold-the-oil.html?_r=1&scp=2&sq=thomas%20friedman&st=cse Questions for discussion: Summarize Thomas Friedman’s arguments about the development of wealth around the world. Do you agree with his assessments?
How having a higher purpose feeds the profit line
Description: Grow: How Ideals Power Growth and Profit at the World’s Greatest Companies Source: GlobeandMail.com Date: 03/13/2012 Link: http://www.theglobeandmail.com/report-on-business/careers/management/morning-manager/how-having-a-higher-purpose-feeds-the-profit-line/article2367812/ Questions for discussion: Summarize the main message in this report. What is your view? Do you think it can appeal to a wide range of managers?
In Europe, Goldman letter deepens banks’ trust deficit
Description: British politicians visiting Wall Street would once have been only too happy to have their photograph taken with the head of Goldman Sachs. This week in New York, Prime Minister David Cameron met Goldman Chief Executive Lloyd Blankfein and other bankers in private. Source: Reuters.com Date: 03/16/2012 Link: http://www.reuters.com/article/2012/03/16/us-banks-image-idUSBRE82F0RR20120316 Questions for discussion: What are… Read more »
Designing a $100 solar-powered tablet
Description: Fuseproject founder Yves Behar shows off the One Laptop Per Child project’s latest invention. Source: CNNMoney.com – video report Date: 02/23/2012 Link: http://money.cnn.com/video/technology/2012/02/23/t-ts-nextlist-olpc.cnnmoney/ Questions for discussion: How do you think the creative product development process differs at a not-for-profit business like Fuseproject? How do you think this product will affect development at for-profit manufacturers?… Read more »
Entrepreneurship Isn’t About Money, It’s About Changing the World
Description: Entrepreneur Matt Mullenweg recently said that his motivation isn’t to make money, it’s to change the world. Source: Sprouter.com Date: 02/22/2012 Link: http://sprouter.com/blog/matt-mullenweg-wordpress-automattic-profile/?utm_source=MadMimi&utm_medium=email&utm_content=22+February+2012+%2F%2F+Hottest+StartUps%2C+Events+%26+Resources&utm_campaign=Sprouter+Weekly%3A+February+22%2C+2013&utm_term=_0D_0AEntrepreneurship+Isn_E2_80_99t+About+Money_2C+It_E2_80_99s+About+Changing+the+World_0D_0A Questions for discussion: Describe the characteristics that make Matt Mullenweg an entrepreneur. Are any of these unique when compared to the general description of entrepreneurs?
