Posted by & filed under International Business, Management, Organizational Behavior.

Description: With their reputation for skid row stations, grueling rides, and stinking toilets, intercity buses have long been the travel option of last resort. But in Europe, a startup called FlixBushas given buses a trendier, eco-friendly, sharing-economy vibe. Now it’s aiming to take on Greyhound Lines Inc. in the U.S.

Source: Bloomberg.com

Date: Apr 25, 2018

Link: https://www.bloomberg.com/news/articles/2018-04-25/flixbus-conquered-europe-now-it-s-coming-to-america

Questions for discussion:

  • What are the reasons suggesting this business can succeed in North America?
  • What are the reasons it might fail?
  • What advice would you pass along to management that you believe would help the firm succeed?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: One happiness researcher believes we’re all capable of becoming happier in our jobs. It just takes a little bit of deliberate practice.

Source: FastCompany.com

Date: Apr 18, 2018

Link: https://www.fastcompany.com/40554865/the-science-of-happiness-in-four-simple-work-habits?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=5&partner=newsletter&campaign_date=04162018

Questions for discussion:

  • What do you think of the advice presented in this article?
  • How can management help nurture the advice presented in very specific ways?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: Amazon CEO Jeff Bezos has released his latest annual shareholder letter. In the letter, Bezos stressed the importance of having high standards in running a business. By setting high standards, companies are able to live up to “ever-rising customer expectations,” he said.

Source: CNBC.com

Date: Apr 19, 2018

Link: https://www.cnbc.com/2018/04/18/amazon-ceo-jeff-bezos-2018-shareholder-letter.html

Questions for discussion:

  • What does Jeff Bezos say about setting high standards?
  • Do you agree with his perspective?
  • How does this relate to management and leadership in an organization?
  • What can managers of other firms learn from Jeff Bezos’ letter?

 

Posted by & filed under International Business, Management, Organizational Behavior.

Description: Apple Inc. plans to integrate recently acquired magazine app Texture into Apple News and debut its own premium subscription offering, according to people familiar with the matter. The move is part of a broader push by the iPhone maker to generate more revenue from online content and services.

Source: Bloomberg.com

Date: Apr 17, 2018

Link: https://www.bloomberg.com/news/articles/2018-04-17/apple-is-said-to-plan-apple-music-like-news-subscription-service

Questions for discussion:

  • Do you think this service will generate new growth at Apple?
  • How can Apple improve chances for success?

Posted by & filed under International Business, Management, Organizational Behavior.

Description:  The Labo series is an addition to Nintendo’s Switch console.

Source: FastCompany.com

Date: Apr 13, 2018

Link: https://www.fastcompany.com/40546285/nintendos-new-diy-toys-are-mind-bendingly-imaginative?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=1&partner=newsletter&campaign_date=04142018

Questions for discussion:

  • Who is the target customer for this product?
  • How does Nintendo benefit from producing interconnecting products?
  • What other applications would you recommend to the firm in order to generate more growth?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: Users feel bombarded by too many ads

Source: eMarketer.com

Date: Apr 10, 2018

Link: https://www.emarketer.com/content/people-believe-ads-are-becoming-more-intrusive?ecid=NL1009

Questions for discussion:

  • Interpret the research presented in this article.
  • What should marketing managers do with this information, from a planning point of view?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: There are so many books on how to generate leads, close the sale, negotiate the sale, market the products and services and on and on. How many books have you read (or seen) about how to not lose the customer once you get them? You might think that once you have a customer, that you have them for life. Not even close.

Source: Sixpixels.mirumagency.com

Date: Apr 15, 2018

Link: http://sixpixels.mirumagency.com/podcast/archives/spos-614—never-lose-a-customer-again-with-joey-coleman/?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+SixPixelsOfSeparation+%28Six+Pixels+of+Separation+-+Marketing+and+Communications+Insights+Podcast+-+Mitch+Joel+at+Twist+Image%29

Questions for discussion:

  • What does Joey Coleman say about customer retention and loyalty?
  • What do you think is the most significant point he makes in the podcast that managers should pay particularly close attention to?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: There is only one Tom Peters. He’s a legend. Literally. For anyone in business, Tom Peters is the gold standard. From his countless bestsellers (In Search of Excellence, Re-Imagine, and on and on) to his incredible public presentations.

Source: Sixpixels.mirumagency.com.com – podcast

Date: Apr 08, 2018

Link: http://sixpixels.mirumagency.com/podcast/archives/spos-613—tom-peters-is-back-and-demands-excellence/

Questions for discussion:

  • What did you learn about Tom Peters’ views on changes taking place in management?
  • Generally speaking, do you agree with his thinking?

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Description: Despite what President Trump says, America is coming out on top.

Source: Fortune.com – video report

Date: Apr 12, 2018

Link: http://fortune.com/2018/04/12/china-solar-intelligent-highway/

Questions for discussion:

  • What does the report say about trade between the two countries?
  • Who would benefit from higher tariffs?
  • How would consumers respond to higher tariffs?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: When I downloaded a copy of my Facebook data last week, I didn’t expect to see much. My profile is sparse, I rarely post anything on the site, and I seldom click on ads. (I’m what some call a Facebook “lurker.”)

Source: NYTimes.com

Date: Apr 11, 2018

Link: https://www.nytimes.com/2018/04/11/technology/personaltech/i-downloaded-the-information-that-facebook-has-on-me-yikes.html?rref=collection%2Fsectioncollection%2Fbusiness&action=click&contentCollection=business&region=rank&module=package&version=highlights&contentPlacement=1&pgtype=sectionfront

Questions for discussion:

  • Summarize the key concerns expressed in this article.
  • What advice would you give to Facebook management to mitigate users’ concerns?
  • Are you concerned about your Facebook data?
  • Do you think users will avoid Facebook in the future?