Posted by & filed under International Business, Management, Organizational Behavior.

Description: AI drives recommendations, but humans still play a role

Source: eMarketer.com

Date: Mar 22, 2018

Link: https://www.emarketer.com/content/publishers-use-ai-for-content-recommendations-and-ad-targeting

Questions for discussion:

  • Summarize the description of how AI is used in publishing.
  • Why are humans still needed, in your opinion?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: It comes down to one simple thing: your morning routine.

Source: Entrepreneur.com

Date: Mar 11, 2018

Link: https://www.entrepreneur.com/article/310200?utm_source=newsletter&utm_medium=email

Questions for discussion:

  • What are the lessons presented to managers in this podcast?
  • What do you think of this advice?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: With the abandoned smokestacks off the bay and ramshackle factories along 12th Street, it’s easy to pin the blame for this industrial city’s plight on the loss of manufacturing jobs to China and Mexico.

Source: Star-Telegram.com

Date: Mar 7, 2018

Link: http://www.star-telegram.com/news/nation-world/national/article203862089.html

Questions for discussion:

  • What does this report say about the complexity of building and maintaining a healthy job market?
  • How should smaller communities respond to their local employment challenges?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: Publishers are increasing efforts to create subscription models that boost the bottom line

Source: eMarketer.com

Date: Mar 13, 2018

Link: https://www.emarketer.com/content/the-challenges-publishers-face-in-monetizing-digital-content?ecid=NL1001

Questions for discussion:

  • What are the challenges facing the publishing industry?
  • How are managers attempting to deal with the situation?

Posted by & filed under International Business, Management, Organizational Behavior.

Description:  In rural El Salvador, a family living on $1.90 a day might live in a makeshift house with dirt floors, thin walls, and no running water. But next year, dozens of those families will move into one of the world’s first communities of 3D-printed homes.

Source: FastCompany.com

Date: Mar 12, 2018

Link: https://www.fastcompany.com/40538464/this-house-can-be-3d-printed-for-4000?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=1&partner=newsletter&campaign_date=03122018

Questions for discussion:

  • Is this a viable solution for third world housing problems? Explain your thinking.
  • What are the first world applications for this technology?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: Tensions between Whole Foods Market and some of the most important brands it sells in its stores will come to a head on March 19, when they will congregate for a recently announced summit, sources familiar with the situation tell CNBC.

Source: CNBC.com

Date: Mar 12, 2018

Link: https://www.cnbc.com/2018/03/11/whole-foods-calls-meeting-with-key-vendors-as-tensions-flare.html

Questions for discussion:

  • What is changing at the firm that is cause for concern to suppliers?
  • What does this change mean for the the overall direction management is taking at this time?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: Here it is: Six Pixels Of Separation – The Mirum Podcast – Episode #609 – Host: Mitch Joel. She has become the go-to person when it comes to creating brands that truly work. Denise Lee Yohn is not slowing down. Her latest business book, Fusion – How integrating brand and culture powers the world’s greatest companies, was just published, and it follows her work on what it takes to not only stand out, but constantly deliver a great brand experience for customers.

Source: SixPixels.Mirumagency.com – podcast

Date: Mar 11, 2018

Link: http://sixpixels.mirumagency.com/podcast/archives/spos-609—denis-lee-yohn-fuses-branding-and-culture/?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+SixPixelsOfSeparation+%28Six+Pixels+of+Separation+-+Marketing+and+Communications+Insights+Podcast+-+Mitch+Joel+at+Twist+Image%29

Questions for discussion:

  • Summarize the lessons managers should take away from this discussion.
  • What are the highlights in your opinion? Explain.

Posted by & filed under International Business, Management, Organizational Behavior.

Description: Sarcastically mocking a group of top researchers isn’t the best way to get your point across–even if you’re right.

Source: Inc.com

Date: Mar 05, 2018

Link: https://www.inc.com/justin-bariso/uber-ceo-single-insulting-tweet-destroy-months-work-major-lesson-emotional-intelligence.html?cid=hmside4

Questions for discussion:

  • What should the firm do next?
  • Is there a way to prevent these problems?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: International Women’s Day on Thursday is intended to celebrate women’s cultural and economic achievements and call for more gender parity. But as the calendar turns to March 8, it’s also time for the corporate pile-on of feel-good ads and product rollouts as brands rush to chime in on the pro-woman conversation.

Source: Fortune.com – video report

Date: Mar 08, 2018

Link: http://fortune.com/2018/03/08/international-womens-day-2018-brands/

Questions for discussion:

  • What are the pros and cons for corporate use of International Women’s Day to promote their brands?
  • Which brands do you think should make more use of events like International Women’s day? Explain.

Posted by & filed under International Business, Management, Organizational Behavior.

Description: In an Amsterdam supermarket, a new “plastic-free” aisle is a microcosm of the entire store. It’s possible to buy around 700 items–meat, sauces, produce, yogurt, snacks, cereal, drinks, enough for a week’s worth of groceries–but nothing is packaged in conventional plastic. Any package that looks like regular plastic is bio-based and compostable; everything else is packaged in a material, like aluminum or glass, that is easily recyclable.

Source: FastCompany.com

Date: Mar 5, 2018

Link: https://www.fastcompany.com/40538704/can-you-imagine-a-supermarket-with-no-plastic?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=2&partner=newsletter&campaign_date=03062018

Questions for discussion:

  • Explain the thinking behind this strategy?
  • Do you think this approach will succeed? Explain your answer.