Posted by & filed under International Business, Management, Organizational Behavior.

Description: Though he first gained fame as an actor, Ashton Kutcher is also known for making smart investments in startups. However, as he explains to Alan Taylor in this video, it took a few years for those investments to pay off. One thing that helped was finding the right partners. Kutcher says he looks for entrepreneurs who are working on big ideas that will create change in society.

Source: MarketWatch.com

Date: Mar 5, 2018

Link: https://www.entrepreneur.com/video/309960?utm_source=newsletter&utm_medium=email

Questions for discussion:

  • Summarize the key points Ashton Kutcher makes in the interview.
  • Do you think his fame and fortune has affected his approach to evaluating entrepreneurs and their business plans?

Posted by & filed under International Business, Management, Organizational Behavior.

Description:  Podcasts are becoming big business not only for creators, but for advertisers. Podcast advertising is on track to hit more than $220 million in 2017, up 85% from 2016.

Source: FastCompany.com

Date: Mar 5, 2018

Link: https://www.fastcompany.com/40533210/branded-podcasts-are-the-ads-people-actually-want-to-listen-to?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=4&partner=newsletter&campaign_date=03062018

Questions for discussion:

  • Describe this format of communications with targeted customers.
  • Why is this sector of promotion so popular with users and marketers?
  • Which products lend themselves better to this sort of format?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: The world’s largest money manager is breaking its silence on the nation’s current gun debate.

Source: CNBC.com

Date: Mar 02, 2018

Link: https://www.cnbc.com/2018/03/02/blackrock-says-its-time-to-take-action-on-guns-may-use-voting-power-to-influence.html

Questions for discussion:

  • What is the significance of this decision by BlackRock?
  • How do you think it will impact investor’s decisions?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: As automated advertising has matured, the structure of programmatic auctions has become more confusing. In 2018, marketers are looking to break through the clutter to understand what’s going on under the hood.

Source: eMarketer.com

Date: Mar 01, 2018

Link: https://www.emarketer.com/content/understanding-programmatic-auction-pricing-is-a-major-priority-for-marketers?ecid=NL1001

Questions for discussion:

  • What is programmatic-auction-pricing?
  • What does this mean for planning and management decision-making?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: NEW YORK— Best Buy (BBY) is shuttering all 250 of its small-format mobile phone stores in the U.S., saying the locations have become less profitable.

Source: CBS.com – video report

Date: Mar 01, 2018

Link: https://www.cbsnews.com/news/best-buy-says-goodbye-to-mobile-phone-stores/

Questions for discussion:

Why is management taking this action?

  • How have consumer buying behaviors changed since these stores first opened?
  • Do you think Best Buy will lose much in the way of sales as a result of this decision?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: LAWRENCEVILLE, Ga. — Debbie Dooley’s conservative profile seems impeccable. The gun-owning daughter of a Baptist preacher, she was an early organizer for the Tea Party movement. She voted for President Trump and still supports him.

Source: NYTimes.com

Date: Feb 28, 2018

Link: https://www.nytimes.com/2018/02/28/business/energy-environment/debbie-dooley-energy.html?rref=collection%2Fsectioncollection%2Fbusiness&action=click&contentCollection=business&region=rank&module=package&version=highlights&contentPlacement=1&pgtype=sectionfront

Questions for discussion:

  • Summarize the business and economic details presented in this article related to changes taking place in the energy industry?
  • What are your views on the effort to move away from non-renewable sources?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: Smith & Wesson parent American Outdoor Brands stock falls to near 5-year low, Sturm, Ruger shares hit 3-year low

Source: MarketWatch.com

Date: Feb 28, 2018

Link: https://www.marketwatch.com/story/gun-maker-stocks-fall-after-dicks-sporting-goods-takes-a-stand-2018-02-28

Questions for discussion:

  • What impact has Dick’s Sporting Goods decision had on investor’s thinking?
  • Do you think other retailers will simply pick up more sales?
  • How should the industry deal with the social issues involved?

Posted by & filed under International Business, Management, Organizational Behavior.

Description:  Some signs are subtle, like the “Whole Foods + Amazon” one near the bananas. Others are more obvious, like the kiosk with Amazon devices for sale.

Source: NYTimes.com

Date: Mar 1, 2018

Link: https://www.nytimes.com/2018/03/01/technology/bit-by-bit-whole-foods-gets-an-amazon-touch.html?rref=collection%2Fsectioncollection%2Fbusiness&action=click&contentCollection=business&region=rank&module=package&version=highlights&contentPlacement=2&pgtype=sectionfront

Questions for discussion:

  • How has the transition strategy unfolded thus far?
  • Do you think the firms are going about the integration and development properly?
  • What else would you advise management?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: Spotify wants to sell stock to investors — but first it will need to convince them it’s worth buying in to the complex process of selling music.

Source: CNBC.com

Date: Feb 28, 2018

Link: https://www.cnbc.com/2018/02/28/how-spotify-licenses-and-pays-for-music-rights.html

Questions for discussion:

  • Do you think the way in which the firm pays for content will affect the way investors approach the IPO?
  • What do you think of this company, from an investor’s point of view?

Posted by & filed under International Business, Management, Organizational Behavior.

Description: Within hours of announcing its decision to end a credit card relationship with the National Rifle Association, the First National Bank of Omaha found itself thrust into the center of the resurgent national gun debate.

Source: NYTimes.com

Date: Feb 23, 2018

Link: https://www.nytimes.com/2018/02/23/business/nra-boycott.html?rref=collection%2Fsectioncollection%2Fbusiness&action=click&contentCollection=business&region=rank&module=package&version=highlights&contentPlacement=1&pgtype=sectionfront

Questions for discussion:

  • What are the social and business issues managers need to evaluate, according to this report?
  • How should managers deal with this sort of decision?