Description: What kind of advertising do you want? It’s a serious question. It’s a question that most consumers don’t ask themselves, but they should.
Source: Twist.com
Date: Oct 25, 2013
Link: http://www.twistimage.com/blog/archives/the-price-of-personalization/
Questions for Discussions:
- What is the difference between privacy and personalization?
- How should managers deal will this debate?
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