Description: The cult greeting card purveyor Rifle Paper Co. has turned into a booming lifestyle brand, with 160 employees and more than $22 million in annual revenue. Here’s how cofounder Anna Bond proved that print isn’t dead.
Source: FastCompany.com
Date: Feb 07, 2018
Link: https://www.fastcodesign.com/90159246/how-anna-bond-built-a-22m-company-selling-paper
Questions for discussion:
- What does the article say about successfully growing a start-up?
- What lessons should entrepreneurs take away from this story?