Description: Hundreds of people, many dressed in elaborate fur and sequined outfits, packed the Grand Central Cipriani restaurant on Thursday for the runway show of Romeo & Juliet Couture.
Source: NYTimes.com
Date: Feb 13, 2018
Questions for discussion:
- What impact do you think these models have on the brand by virtue of their unique look?
- How can marketing managers develop publicity around these models?