Description: Olympian Oscar Pistorius, now an alleged murderer, is the latest in a string of Nike athletes to fall from grace.
Source: CNNMoney.com – video report
Date: Feb 15, 2013
Questions for Discussions:
- How should management at firms like Nike handle sponsorship scandals?
- Do you believe that the publicity generated by scandals actually reflect on the firm or is the public able to separate the firm from the scandal?