Posted by & filed under Management, Organizational Behavior.

Description: Howard Schultz is hoping customers will sign a petition calling on lawmakers to ‘demonstrate leadership, conviction and courage.’ He calls the government shutdown and debt ceiling debate ‘shameful.’

Source: – video report

Date: Oct 11, 2013


Questions for Discussions:

  • Do you think this is appropriate corporate behavior?
  • Do you think this effort could be seen as a marketing opportunity for the firm rather than socially responsible behavior?

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