Posted by & filed under International Business, Management, Organizational Behavior.

Description: Located in the Brooklyn Army Terminal on the west side of the borough, Lowercase NYC has its sights set on bringing eyewear manufacturing back to the United States one pair at a time.

Source: Forbes.com – video report

Date: April 21, 2017

Link: https://www.forbes.com/video/5401913529001/

Questions for discussion:

  • What has changed in the marketplace to allow local manufacturing to succeed?
  • Describe the niche this company appeals to.
  • What other industries are following a similar route?