Google’s ‘Thanksgiving Four’ present a challenge to leadership as campus activism rises

Posted by & filed under Communication, Control, Decision Making, Ethics & Social Responsibility, International Business, Leadership, Management.

Description: Google leadership may consider the leaking of sensitive information by employees as the biggest threat to its culture. But the more pressing issue the company faces is a massive wave of activism that’s now turned some of its loudest critics into heroes.

Source: CNBC.com – video report

Date: Nov 27, 2019

Link: https://www.cnbc.com/2019/11/27/googles-thanksgiving-four-present-a-challenge-to-leadership.html

Questions for discussion:

  • What are the public relations and related management issues facing Google leaders, as reported in this article?
  • How should management deal with each item?
  • Why is Google vulnerable to these public relations issues?