Weight Watchers CEO on name rebrand to WW

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Description: Weight Watchers CEO Mindy Grossman joins ‘Squawk Box’ to discuss the rebranding to WW, wellness that works, and the company’s changing consumer base. Weight Watchers CEO on name rebrand to WW from CNBC. Source: CNBC.com – video report Date: Sep 26, 2018 Link: https://www.cnbc.com/video/2018/09/24/weight-watchers-ceo-on-changing-names-and-marketing-healthy-living.html Questions for discussion: Do you think the change in the… Read more »

Does Willingness to Welcome New Technology Really Depend on Age?

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Description: The idea that millennials are far quicker to welcome new technology than their older colleagues is so familiar by now that it’s become one of those stereotypes that just won’t go away. Source: Fortune.com – video report Date: Sep 20, 2018 Link: http://fortune.com/2018/09/20/generational-differences-at-work/ Questions for discussion: What does this report say about the acceptance… Read more »

Social Networks’ Video Ad Revenues Balloon

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Description: For the first time, eMarketer is forecasting ad spending for US social video ads. This represents a change in the forecasting methodology to encompass outstream formats—including social media in-feed advertising—in video ad spending figures. Source: eMarketer.com Date: Sep 28, 2018 Link: https://www.emarketer.com/content/us-social-video-ad-spending-will-reach-11-69-billion-by-2020 Questions for discussion: What is happening to social network ad revenue? Why… Read more »

SPOS #637 – The Convenience Revolution With Shep Hyken

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Description: Here it is: Six Pixels of Separation – Episode #637 – Host: Mitch Joel. I got to finally meet Shep Hyken last year at the massive NAMM music trade show. We wound up hanging out for a few days, and I then got to see Shep in action. He doesn’t just talk about great customer service, he gives it… and… Read more »

Workers Overdose on the Job, and Employers Struggle to Respond

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Description: As the opioid epidemic continues to rage across the country, with a record 72,000 drug overdose deaths estimated in 2017, the fallout is increasingly manifesting itself at construction sites, factories, warehouses, offices and other workplaces. A stunning 70 percent of employers reported that their businesses had been affected by prescription drug abuse, including absenteeism, positive drug… Read more »

Amazon Unveils New Devices to Power Smart Home With Your Voice

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Description: Amazon.com Inc. unveiled its vision for smart homes powered by the Alexa voice assistant, with a dizzying array of new gadgets and features for almost every room in the house — from a microwave oven to a security camera and wall clock. Source: Bloomberg.com – video report Date: Sep 21, 2018 Link: https://www.bloomberg.com/news/videos/2018-09-21/amazon-s-alexa-leads-competitors-in-connected-home-tech-feinseth-says-video Questions for… Read more »

Gap Inc. unveils its first new brand in more than a decade

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Description: Gap, Inc.–the $15.9 billion parent company of Old Navy, Banana Republic, Athleta, and Gap–is betting that athleisure isn’t just a passing trend. Source: FastCompany.com Date: Sep 20, 2018 Link: https://www.fastcompany.com/90238533/gap-inc-unveils-its-first-new-brand-in-more-than-a-decade?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=1&partner=newsletter&campaign_date=09202018 Questions for discussion: Summarize the key strategic points management is adopting for this product line. Are independent retail stores necessary for success? Do you… Read more »

France Bans Smartphones in Schools Through 9th Grade. Will It Help Students?

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Description: France’s education ministry hopes that its smartphone ban, which took effect at the beginning of September and applies to students from first through ninth grades, will get schoolchildren to pay more attention in class and interact more, and several studies suggest such correlations. Source: NYTimes.com Date: Sep 20, 2018 Link: https://www.nytimes.com/2018/09/20/world/europe/france-smartphones-schools.html?rref=collection%2Fsectioncollection%2Ftechnology&action=click&contentCollection=technology&region=rank&module=package&version=highlights&contentPlacement=1&pgtype=sectionfront Questions for discussion:… Read more »

Three Key Takeaways on Amazon’s Plans for Advertising, Video and Voice

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Description: At eMarketer’s “How Amazon Is Changing … Everything” invite-only breakfast yesterday, eMarketer co-founder Geoff Ramsey and a panel of our analysts explained how brands and companies can work with the ecommerce giant. Here are some key takeaways: Source: eMarketer.com Date: Sep 21, 2018 Link: https://www.emarketer.com/content/these-are-the-top-three-things-marketer-s-should-know-about-amazon?ecid=NL1001 Questions for discussion: What is the TV industry strategy… Read more »

Want to change the world? Here are five steps to take

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Description: Case Foundation CEO Jean Case’s new book profiles leaders who have used their desire to solve a problem to drown out their fear of risk or failure. Source: FastCompany.com Date: Sep 20, 2018 Link: https://www.fastcompany.com/90239282/want-to-change-the-world-here-are-five-steps-to-take?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=2&partner=newsletter&campaign_date=09202018 Questions for discussion: What are the key messages about leadership for managers to take-away? Do you agree with this… Read more »