Description: If anybody is left who hasn’t heard about Chevy Guy—the regional manager whose bumbled presentation of car keys to Madison Bumgarner, the World Series Most Valuable Player, has become a media phenomenon—General Motors (GM) is working on it. The automaker has begun including the Chevy Guy’s accidental catchphrase “and stuff” in its advertising. Source:… Read more »
Posts Categorized: Organizational Behavior
‘A stick and a carrot at the same time’: Why Costco pays twice the market rate
Description: The business case for Costco’s high wages Source: FinancialPost.com Date: Oct 30, 2014 Link: http://business.financialpost.com/2014/10/30/a-stick-and-a-carrot-at-the-same-time-why-costco-pays-twice-the-market-rate/ Questions for Discussions: What does the report say about the Costco relationship with employees. How important is pay to an employee? Why is the Costco approach being recognized as a model to follow by some but not by all… Read more »
Watch Mark Zuckerberg speak Chinese
Description: Facebook CEO Mark Zuckerberg surprised a university crowd in Beijing by speaking and answering questions in Mandarin. Source: CNNMoney.com – video report Date: Oct 23, 2014 Link: http://money.cnn.com/video/news/2014/10/23/mark-zuckerberg-speaks-chinese.cnnmoney/ Questions for Discussions: What impact do you think Mark Zukerberg’s presentation had on his audience and the management at FaceBook? Describe his leadership style as illustrated… Read more »
Why cyber security is more than an IT issue
Description: Fortune’s Nina Easton discusses how companies should manage a cyber security breach. Source: Fortune.com – video report Date: Oct 24, 2014 Link: http://for.tn/1xhFf1C Questions for Discussions: What does this report say about the issues surrounding cyber security? Do you think the panel members believed it was under control at their respective firms?
YouTube Content Creator Channels Help Marketers Get in on the Right Action
Description: US YouTube revenues to rise 39.2% this year to $1.13 billion Source: eMarketer.com Date: Oct 20, 2014 Link: http://www.emarketer.com/Article/YouTube-Content-Creator-Channels-Help-Marketers-on-Right-Action/1011321/11#sthash.mC0xkzzQ.dpuf Questions for Discussions: What does this report say to managers about using YouTube to reach targeted audiences? Do you think the shift to online advertising is superior to regular televised distribution? What entrepreneurial opportunities are… Read more »
Amazon Employees, Not Investors, Will Have to Pressure Jeff Bezos to Slow Down
Description: Thursday’s quarterly earnings report from Amazon (AMZN) spooked Wall Street. The 95¢ per share loss for the third quarter was worse than even the 74¢ loss analysts had expected. Source: Businessweek.com Date: Oct 23, 2014 Link: http://www.businessweek.com/articles/2014-10-23/amazon-employees-not-investors-will-have-to-pressure-jeff-bezos-to-slow-down#r=hpt-ls Questions for Discussions: Why did Amazon stock plunge? Do you think these initiatives to develop new business will… Read more »
Chasing Wallpaper Dreams
Description: Elizabeth Rees, who grew up in the printing industry in the Midwest, came up with a new type of removable wallpaper. Source: NYTimes.com – video report Date: Oct 15, 2014 Link: http://nyti.ms/ZFje1O Questions for Discussions: What is different about Chasing Paper wallpaper? How important was Rees’ family in her entrepreneurial journey? Do you think… Read more »
Tinder’s popularity grows in India
Description: Young Indians in cosmopolitan cities are embracing the dating app Tinder, which is growing its user base in India by more than 1% every day. Source: CNNMoney.com – video report Date: Oct 15, 2014 Link: http://money.cnn.com/video/news/2014/10/15/india-dating-app-tinder.cnnmoney/ Questions for Discussions: What drives users of Tinder? Do you think Tinder can be popular globally? Do you… Read more »
More people prefer a male boss
Description: In the 1950s, Americans were asked, “If you were taking a new job and had your choice of a boss, would you prefer to work for a man or a woman?” Source: CNNMoney.com Date: Oct 17, 2014 Link: http://money.cnn.com/2014/10/17/smallbusiness/prefer-male-boss/index.html?iid=H_SB_News Questions for Discussions: What does the report say? Are you surprised? How should HR and… Read more »
FedEx Ground Says Its Drivers Aren’t Employees. The Courts Will Decide
Description: FedEx Ground didn’t pay overtime or contribute to Scalercio’s Social Security benefits. That’s because since acquiring RPS and introducing its ground service, the FedEx unit has treated drivers as independent contractors, not employees. Source: Businessweek.com Date: Oct 16, 2014 Link: http://www.businessweek.com/articles/2014-10-16/fedex-ground-says-its-drivers-arent-employees-dot-the-courts-will-decide#r=hp-ls Questions for Discussions: Describe the business model FedEx has used to manage ground… Read more »
