Description: What kind of advertising do you want? It’s a serious question. It’s a question that most consumers don’t ask themselves, but they should. Source: Twist.com Date: Oct 25, 2013 Link: http://www.twistimage.com/blog/archives/the-price-of-personalization/ Questions for Discussions: What is the difference between privacy and personalization? How should managers deal will this debate?
Posts Tagged: Groups & Teams
Iconic Boeing 747 Could Be Nearing It’s End
Description: For decades, the Boeing 747 was the Queen of the Skies. But the glamorous double-decker jumbo jet that revolutionized air travel and shrunk the globe could be nearing the end of the line. Source: HuffingtonPost.com Date: Oct 24, 2013 Link: http://www.huffingtonpost.com/2013/10/24/boeing-747-end_n_4157063.html Questions for discussion: Explain the reasons for the long-term success of this airplane…. Read more »
AC for feet: The future according to Under Armour
Description: Under Armour has more than 40 engineers and scientists working on its next big innovation… but the company doesn’t stop there. Each year, it hosts two “Future Show Innovation Challenges” — open events for entrepreneurs to pitch a product and explain why it needs to be added to the UA line. UA CEO Kevin… Read more »
Marissa: My 3 biggest decisions
Description: Yahoo CEO Marissa Mayer talks about the most important decisions she’s had to make since taking over the technology company. Source: CNNMoney.com – video report Date: Oct 17, 2013 Link: http://money.cnn.com/video/technology/2013/10/17/f-mpw-marissa-mayer-yahoo-decisions.fortune/index.html Questions for discussion: What do the answers given by Marissa Mayer tell you about the direction she is planning to take Yahoo? What… Read more »
Nissan’s failed ‘Taxi of Tomorrow’
Description: Hail a yellow cab in New York City today, and you could be stepping into a dog’s breakfast of vehicles, ranging from a cavernous Toyota (TM) Sienna minivan to a claustrophobic Ford Escape crossover. After climbing into the rear seat, you may find yourself nostalgic for a yellow Crown Victoria, an obsolete sedan that… Read more »
A NASA Engineer Builds a Better Halloween Costume
Description: Two years ago, Mark Rober was an engineer at NASA’s Jet Propulsion Laboratory in Pasadena, Calif., part of a team that worked on the Curiosity rover. For Halloween, he strapped an iPad to his chest and another to his back. Then he turned them on and used the devices’ cameras and screens to make… Read more »
Fortune’s 50 Most Powerful Women in business
Description: Nearly everyone on the list is striving to reinvent her business. Meet a group of executives who don’t sit still. Source: Fortune.com Date: Oct 11, 2013 Link: http://money.cnn.com/gallery/leadership/2013/10/10/50-most-powerful-women.fortune/index.html?iid=MPW13_lp_header Questions for Discussions: What are common characteristics shared by these corporate women? What do you think this report says about who can succeed in the corporate… Read more »
Boeing Unveils Its Jumbo Killer
Description: Boeing (BA) forever changed aviation in 1970 when it introduced its 747 jumbo jet, whose size and range revolutionized flying and became a cultural icon in the process. It’s since gone on to log orders for more than 1,500 of the humpbacked behemoth’s various models. But now the world’s No. 1 maker of commercial aircraft… Read more »
Inside Etsy’s Brooklyn headquarters
Description: Etsy’s Brooklyn headquarters has the perks of an on-site school, live music and handcrafted art and furniture bought from the website. Source: CNNMoney.com – video report Date: Oct 03, 2013 Link: http://money.cnn.com/video/technology/2013/10/03/t-fortune-etsy-brooklyn-culture.fortune/index.html Questions for Discussions: How would you describe the corporate culture at Etsy? How does this relate to the business model of the… Read more »
Why productivity increased during the downturn
Description: FORTUNE — If you’re a manager in a locale where unemployment skyrocketed during the recession, you might already have noticed something you didn’t expect: The people under you who contributed the least in boom times suddenly started bringing their “A” game, in some cases even outshining your stars. Source: Fortune.com Date: Oct 03, 2013… Read more »