PandoDaily’s Sarah Lacy responds to Uber

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Description: PandoDaily Founder and Editor-In-Chief Sarah Lacy discusses Uber executive Emil Michael’s journalist comments. Lacy speaks on “Bloomberg West.” Source: Bloomberg.com – video report Date: Nov 20, 2014 Link: http://www.bloomberg.com/video/pandodaily-s-sarah-lacy-responds-to-uber-tFzq09hvSiGVd0W3LW5_Yw.html Questions for Discussions: Summarize the managerial issues facing Uber as a result of this controversy? How should the board of directors respond to this situation?

Inside Elon Musk’s $1.4 billion Score

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Description: The crazy, real-life story of how the CEO of electric-car maker Tesla dazzled, seduced, squeezed, bluffed, manipulated, and prodded his way to epic state incentives to build a massive battery plant in the Nevada desert. Source: Fortune.com Date: Nov 21, 2014 Link: http://fortune.com/inside-elon-musks-billion-dollar-gigafactory/ Questions for Discussions: What does the report say about Elon Musk… Read more »

Nike Gives Sporty Women a Store of Their Own

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Description: To make a statement about its emphasis on women, Nike (NKE) last month cast 27 top female athletes in a runway show and media extravaganza. Now it’s giving sporty women a store of their own, opening the company’s only store focused entirely on female gear. Source: Businessweek.com Date: Nov 20, 2014 Link: http://www.businessweek.com/articles/2014-11-20/nike-launches-its-first-store-devoted-to-women#r=nav-r-story Questions for… Read more »

Journalists + eBay Billionaire = Chaos. The Troubles at Pierre Omidyar’s First Look Media

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Description: Despite the high-profile departures of Matt Taibbi and John Cook, insiders insist there is still a vibrant future for investigative journalism startup First Look Media. Source: TheDailyBeast.com Date: Nov 15, 2014 Link: http://www.thedailybeast.com/articles/2014/11/14/journalists-ebay-billionaire-chaos-the-troubles-at-pierre-omidyar-s-first-look-media.html Questions for Discussions: What are the lessons presented to managers in this report? Why is it suggested that too much cash… Read more »

Larry Page: Why he’s Fortune’s Businessperson of the Year

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Description: Larry Page, co-founder and CEO of Google, is Fortune’s 2014 businessperson of the year. Fortune editors discuss how he’s kept the company thriving for over a decade. Source: Fortune.com – video report Date: Nov 13, 2014 Link: http://for.tn/1v4KzZC Questions for Discussions: What makes Larry Page a great leader? What are the challenges he faces managing… Read more »

Are Social Media Marketers Losing Confidence?

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Description: Many don’t even think analyzing engagement data is important Source: eMarketer.com Date: Nov 13, 2014 Link: http://www.emarketer.com/Article/Social-Media-Marketers-Losing-Confidence/1011575#sthash.6tSkwXEC.dpuf Questions for Discussions: What does the report say about management’s understanding and attitude toward social media? What do you think this means for strategic planning?

Taylor Swift Is the Music Industry

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Description: Swift’s success is an anomaly in an ailing industry that’s been in decline since 2000. Source: Businessweek.com Date: Nov 12, 2014 Link: http://www.businessweek.com/articles/2014-11-12/taylor-swift-and-big-machine-are-the-music-industry Questions for Discussions: Summarize the marketing strategy Taylor Swift is applying so successfully. Why do you think she is she succeeding in a threatened industry? How is she demonstrating leadership and… Read more »

How the soda industry met its match in one of America’s most liberal cities

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Description: On Tuesday, despite a furious and well-financed opposition campaign by the beverage industry, Berkeley became the first city in the country to pass a tax on sugary drinks. Source: WashingtonPost.com Date: Nov 07, 2014 Link: http://www.washingtonpost.com/blogs/wonkblog/wp/2014/11/06/how-the-soda-industry-met-its-match-in-one-of-americas-most-liberal-cities/ Questions for Discussions: Do you think sodas should be taxed as a means to reduce consumption? What do… Read more »

Lyft sues ex-exec for allegedly taking secret docs to Uber

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Description: Lyft is suing its former COO and Uber’s new VP of International Growth, Travis VanderZanden for stealing sensitive documents from the company. Source: Fortune.com – video report Date: Nov 06, 2014 Link: http://for.tn/1vQ4Ah2 Questions for Discussions: How can companies maintain control of strategic planning information when executives leave? Do you think this is an… Read more »

Nike breaks ties with Minnesota Viking Adrian Peterson

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Description: Nike dropped Minnesota Vikings star running back Adrian Peterson from his contract Tuesday just days after Peterson submitted a no-contest plea for misdemeanor reckless assault. Source: Fortune.com – video report Date: Nov 07, 2014 Link: http://for.tn/1u6OC5o Questions for Discussions: What are the ethical and social responsibility issues involved in these celebrity endorsement cases? What… Read more »