Description: Leading business titans made some major missteps in 2015. From price gouging to software manipulation and strategic woes, here are some of the noted CEO screw-ups of the year. Source: Forbes.com Date: Jan 08, 2016 Link: http://onforb.es/1MutHxC Questions for Discussions: What is your impression of these people and their screw-up stories? Which do you… Read more »
Monthly Archives: January 2016
Tesla’s Elon Musk: Apple’s electric car is ‘open secret’
Description: Musk also takes swipe at Jeff Bezos and SpaceX rival Source: MarketWatch.com Date: Jan 11, 2016 Link: http://www.marketwatch.com/story/teslas-elon-musk-apples-electric-car-is-open-secret-2016-01-11?dist=lcountdown Questions for Discussions: Do you think any of these companies enjoys a competitive advantage due to their respective CEO? Why do you think these firms are leaders in these technologies?
Fitbit’s Game Plan For Making Your Company Healthy
Description: Given how things often go in Silicon Valley, Fitbit shouldn’t be here. It started selling wearable activity trackers when other hardware startups struggled for funding. Source: Forbes.com Date: Jan 08, 2016 Link: http://www.forbes.com/sites/parmyolson/2016/01/08/fitbit-wearables-corporate-wellness/ Questions for Discussions: Summarize the reasons for the firm’s success in the marketplace thus far. How should management respond to the… Read more »
VW CEO Flubs Interview With Apology Tour Off to Rocky Start
Description: Volkswagen AG Chief Executive Officer Matthias Mueller is struggling to find the right tone on his first official U.S. visit, where he’s under pressure to placate lawmakers and regulators to emerge from the emissions-cheating scandal. Source: Bloomberg.com – video report Date: Jan 12, 2016 Link: http://www.bloomberg.com/news/articles/2016-01-12/vw-ceo-flubs-interview-with-u-s-apology-tour-off-to-rocky-start Questions for discussion: Do you think Matthias Mueller… Read more »
How Freshii is riding the health food boom and finding inspiration from fast fashion to fuel its rapid expansion
Description: Freshii founder Matthew Corrin hasn’t heard back from McDonald’s CEO Steve Easterbrook since the former’s cheeky proposal last year suggesting the two go into business together. But clearly the home of the Big Mac has been influenced in recent years by Freshii’s style of fast food: healthy, convenient and nutrient-dense. Source: FinancialPost.com Date: Jan… Read more »
Lululemon Athletica Inc’s naked pants, part II: This time, they’re doing it on purpose to improve design
Description: Lululemon Athletica Inc. is at a turning point. But the landscape has changed since then. Lululemon’s stock has fallen into a slump, hurt by slowing sales and mounting competition. Under Armour, meanwhile, has surged. It’s been two years since the active-wear company brought in Laurent Potdevin as chief executive officer. His task: cut the… Read more »
Millennials Explain Job Hopping
Description: and the cons of staying in the same job. Source: Fortune.com – video report Date: Jan 04, 2016 Link: http://for.tn/1R6feQg Questions for Discussions: Summarize the characteristics of these millennial workers. How should management in traditional firms respond to this information?
Telecommuting Can Make the Office a Lonely Place, a Study Says
Description: Ever since telecommuting became a viable option for a broad spectrum of workers, some companies have offered it as a tempting perk. Why not make workers happier by allowing them to spend more time with their families, avoid long commutes and exert more control over their schedules? Source: NYTimes.com Date: Jan 02, 2016 Link:… Read more »
Girl Scout Cookie Sales Go Digital, With Help From Visa and Dell
Description: Now that the Girl Scouts have taken their cookies digital, companies are following them online. Source: NYTimes.com Date: Jan 03, 2016 Link: http://www.nytimes.com/2016/01/04/business/media/girl-scout-cookie-sales-go-digital-with-help-from-visa-and-dell.html?ref=business&_r=0 Questions for discussion: Summarize the issues related to online sales and activities. Do you believe this is a good direction to be moving?
Why Internet Users Abandon Digital Videos
Description: Advertising revenues are key to the existence of much digital video content. Still, if there are too many ads playing, users will stop watching the video altogether, according to December 2015 research. Source: eMarketer.com Date: Jan 04, 2016 Link: http://www.emarketer.com/Article/Why-Internet-Users-Abandon-Digital-Videos/1013415#sthash.2WKXQQtB.dpuf Questions for discussion: What does this report say about consumer behavior with respect to… Read more »
